12th Annual Cruise-In For Rainbow Babies & Children’s Hospital
D&S Automotive Collision & Restyling
Led the design of event materials and promotional assets for D&S Automotive’s annual Cruise-In, a fundraiser supporting Rainbow Babies & Children’s Hospital. The campaign helped raise over $47,500 and attract more than thirty donors. Also merged 160 registrations from Ticketleap and paper forms into one list and kept vendors and printers on schedule.
Digital
Web Banner
Promoted online registration through consistent branding with a clear call to action.
Email Graphic
Highlighted attendance, total funds raised, and a recap video link. Click to watch. (I did not create this video.)
Email Campaign
A series of six email blasts, developed to drive awareness and registration for D&S Automotive’s largest annual event.
Dash Plaque
Commemorative dash plaque, 2.5” × 3.5”, given to the first 150 preregistered Cruise-In participants.
Trophy Decals
Applied to awards across seven vehicle classes, 2.5” × 2.5”, including Best Paint and Classic Truck.
Cruise-In Brochure
Two-page brochure, 8” × 9”, handed to attendees, with sponsors, totals, attractions, and a vendor map.
Page one: featured sponsor recognition and charity totals.
Page two: outlined attractions and vendor layout.
T-Shirt
Sold 250 to raise funds for Rainbow Babies & Children’s Hospital, available in sizes Small–XXXL.
